by iQ Staff | Dec 24, 2024 | Branding, iQ News & Insights
67% of Gen Z believes it’s important to have a strong personal brand — far higher than their millennial counterparts (51%) and US adults overall (40%). According to Morning Consult, this stems from Gen Z’s love for creator-driven apps as well as the harsh realities of...
by iQ Staff | Dec 5, 2024 | Corporate & Public Policy, ESG, Strategy, Top Picks
Paul Musser is a highly regarded executive who worked at Visa with iQ 360 founder and CEO Lori Teranishi and principal John Onoda before moving to Mastercard, where he held a series of senior roles over a 16-year span. A consummate strategic thinker, Paul takes the...
by iQ Staff | Nov 19, 2024 | AI, Strategy, Top Picks
I recently had the pleasure of participating as a panelist in a Law Firm Media Professionals (LFMP) conversation about how law firm communication professionals can and should leverage AI tools, specifically large language models (LLMs), to create efficiencies, uplevel...
by iQ Staff | Oct 9, 2024 | Corporate & Public Policy, Strategy, Top Picks
The CEO's role is rapidly evolving in today's fast-paced and unpredictable business environment. The strategies that once prioritized operational efficiency and short-term profit maximization no longer suffice. CEOs are now tasked with navigating unrelenting...
by iQ Staff | Sep 25, 2024 | Corporate & Public Policy, ESG, Strategy, Top Picks
The term "ESG" (Environmental, Social and Governance) has become a focal point for companies aiming to demonstrate their commitment to sustainability and ethical practices. However, as corporate priorities evolve and external pressures mount, the use of "ESG" is in...